Canada's Largest & Most Trusted Online Automotive Marketplace
August 13, 2024
In this chapter of AutoTrader Carology Bitesize, we are joined by Baris Akyurek, Vice President of Insights & Intelligence at...
August 6, 2024
In this episode of AutoTrader Carology Bitesize, we’re joined by Kamal Piraisudy, Senior Product Manager at AutoTrader.ca, to detail a...
July 26, 2024
Starting in the third quarter of last year, used car demand softened slightly on a year-over-year basis. This trend, coupled...
July 18, 2024
In this latest AutoTrader Carology Talks special, our Chief Marketing Officer, Ian MacDonald, sits down with longtime friend of our...
July 3, 2024
TORONTO, ON – July 3, 2024 – AutoTrader.ca, Canada’s largest and most trusted automotive marketplace, today announced the launch of Storefront, a...
June 26, 2024
Although the economy remains slightly unsettled, with the highest interest rates in over two decades only now making a slight...
June 5, 2024
As car shopper interest in electric vehicles (EVs) continues to evolve, it’s crucial for your dealership to remain informed about...
May 31, 2024
As consumer interest in electric vehicles (EVs) continues to evolve, it’s crucial to remain informed about the latest trends. Our...
May 13, 2024
Get the latest on Canadian automotive pricing, inventory levels and factors influencing current market dynamics. In this AutoTrader Carology Bitesize...
May 2, 2024
Aligned to our commitment to deliver unrivaled value, drive optimal return on investment, to ultimately help you sell more cars, more...
April 26, 2024
Recognizing Canadian Automotive Dealerships for their Commitment to Fair and Transparent Pricing TORONTO, ON – April 26, 2024 — AutoTrader.ca,...
April 22, 2024
Despite Canada’s commitment to being a global leader in Zero Emission Vehicles (ZEVs) combined with government rebate programs to incentivize...
April 18, 2024
After a strong start to 2023, the demand for used cars has gradually softened since Q3 of last year. This...
April 15, 2024
From the state of the economy to gas prices, compounded by the dynamics of interest rates, it goes without saying...
February 15, 2024
The AutoTrader Awards Celebrate Automotive Excellence & Recognize the Best Vehicles for Canadians TORONTO – Feb. 15, 2024 — Five...
February 7, 2024
TORONTO, ON – February 7, 2024 – AutoTrader.ca, Canada’s largest and most trusted automotive marketplace, is pleased to announce the...
January 30, 2024
After a strong start to the year, there has been a gradual decrease in the demand for used cars since...
January 18, 2024
The AutoTrader Awards celebrate automotive excellence and recognize the best vehicles for Canadians. TORONTO, ON – January 18, 2024 —...
December 29, 2023
With the end of 2023 fast approaching there’s no better time to reflect on the top trends in Canadian automotive...
December 20, 2023
Whether a lead comes in through email, lead form, walk-in, chat, text message, or a phone call, having an effective...
In our final AutoTrader Carology Talks of the year, Ian MacDonald, Chief Marketing Officer and Baris Akyurek, Vice President of...
December 14, 2023
In our latest episode of AutoTrader Carology Talks, Ellie Damneh, Vice President of Customer Success at AutoTrader, is joined by...
December 11, 2023
AutoTrader’s Top Vehicles of 2023 Indicates Car Shoppers are Balancing Optimism with Utility TORONTO, ON – December 11, 2023 –...
December 6, 2023
Successfully managing leads is the cornerstone of a sound dealership experience. A lead represents the first "real" touchpoint a car...
November 8, 2023
TORONTO, ON – November 8, 2023 – AutoTrader.ca, Canada’s largest and most trusted automotive marketplace, and London Dynamics, a pioneering...
November 1, 2023
The surge in online video consumption has effectively shifted to the car shopping experience. For Canadian car shoppers, watching online...
October 26, 2023
After a very strong few quarters, we are observing a slight decline in used car demand since the beginning of...
October 5, 2023
In our latest AutoTrader Carology Bitesize, we are joined by Jonathan Tonge, Director of Product at AutoTrader.ca, to discuss the...
September 14, 2023
As the car shopping journey continues to be impacted by various economic factors, being informed of these dynamics is essential...
August 29, 2023
Canadian automotive dealerships can garner success by assisting car shoppers in overcoming the economic impacts they may be facing during...
August 23, 2023
TORONTO, ON – August 23, 2023 – AutoTrader.ca, Canada’s largest and most trusted automotive marketplace, has announced the launch of...
August 11, 2023
Canadian car shopper confidence has been increasing steadily, with purchase intentions continuing to rise since last year. But the car...
August 8, 2023
Canadian automotive dealerships looking to keep pace with market trends should keep a pulse on industry dynamics. In this AutoTrader...
July 28, 2023
Since the start of the year, the automotive industry has demonstrated impressive resilience, driven by strong consumer demand. Coupled with...
July 11, 2023
With economic uncertainty top of mind for both car shoppers and dealers, we sought out to understand where consumers currently...
June 2, 2023
The automotive industry is experiencing rapid advancements, particularly in the realm of Electric Vehicles (EVs). As consumer interest in EVs...
May 3, 2023
The automotive industry is constantly evolving, and staying up to date with the latest pricing trends is crucial to success....
April 27, 2023
Recognizing Canadian Automotive Dealerships Advertising on AutoTrader.ca for Their Commitment to Fair and Transparent Pricing TORONTO, ON – April...
April 19, 2023
Since the start of this year, the automotive market has shown remarkable strength with robust demand leading to higher prices...
April 13, 2023
Despite most automakers now offering electric vehicles (EVs) and governments rolling out plans to mandate the sale of EVs, consumer...
March 23, 2023
Both experienced as well as first-time car buyers look to answer two key questions when embarking on a vehicle purchase:...
February 23, 2023
Car buyers divide neatly into two camps: those who have purchased before and those who have not (yet). Both groups...
February 17, 2023
The AutoTrader Awards celebrate automotive excellence and recognize the best vehicles in over 30 segments, instilling trust and confidence in...
February 9, 2023
Through our AutoTrader Carology Bitesize video series we host industry experts to discuss the latest news and trends in Canadian...
January 24, 2023
It should come as no surprise that today’s consumers turn to online resources to make purchases. The convenience and variety...
December 29, 2022
With the close of 2022 fast approaching we found it fitting to reflect on some of the findings from various...
December 20, 2022
Our latest AutoTrader Price Index tells a story of two sides of the same coin. For new cars, price increases...
December 15, 2022
Mix of Luxury and Mainstay Vehicles Remain on AutoTrader’s Top Searched Vehicles of 2022, While Interest in Economical Options Rises...
November 24, 2022
The big question on nearly everyone’s mind these days is if economic activity has declined, and we have or will...
November 15, 2022
Car shoppers follow a path throughout their buying journey that is constantly changing and evolving. Taking the time to understand...
November 10, 2022
Investment will enable more holistic Canadian-focused services & solutions to Canadian dealers & OEMs TORONTO, ON - November 10,...
November 1, 2022
The automotive industry is quickly advancing toward a new world that will bring Electric Vehicles (EVs) to the forefront. By...
October 6, 2022
Car shoppers follow a path throughout their buying journey, but consumer research shows that, alike most aspects of modern society,...
October 4, 2022
A picture is worth a thousand words – particularly when you’re using the strategy as an interest and engagement driver...
September 21, 2022
Dealers that effectively merchandise their vehicles have proven to drive stronger engagement with their listings on AutoTrader.ca. Data shows a...
September 9, 2022
If you’ve attended one of our popular Carology events in the past, you’ll know they are focused on sharing the...
September 1, 2022
Whether you’re selling a new or pre-owned car, it’s vital that you put your dedication and focus towards optimizing each...
August 31, 2022
Our latest AutoTrader Price Index shows a gradual increase in used and new car prices continuing into the second quarter...
July 26, 2022
Price is one of the leading drivers in a vehicle purchase. In fact, 84% of car shoppers cite price as...
June 30, 2022
As the microchip shortage continues to impact the automotive sector, albeit at a lesser degree than a year or even...
June 22, 2022
For the third consecutive year, AutoTrader has recognized Canadian dealerships committed to consistently offering transparent pricing and great value for...
June 20, 2022
Electric vehicles (EVs) currently represent a small slice of the Canadian automotive market, however, it’s important for dealers to understand...
June 17, 2022
While the pandemic remains a concern for some Canadians, the general outlook for most consumers is that the COVID-19 situation...
February 17, 2022
Throughout our ongoing consumer research, it has become abundantly clear that car shopping behaviour is constantly in flux. From how...
January 6, 2022
With 2021 in our rear view mirror, many people are looking forward to a fresh start after a tumultuous year,...
December 16, 2021
Since our last COVID-19 Pulse update in the first half of this year, we’ve witnessed the easement of many local...
November 15, 2021
AutoTrader.ca continually monitors for trends on its various platforms, which spans hundreds of thousands of vehicle listings and millions of...
October 7, 2021
Despite challenges stemming from the global microchip shortage, silver linings may be found by dealers who can influence car shoppers...
July 15, 2021
The global microchip shortage stemming from a variety of COVID-19 and trade-war related production disruptions, that has impacted supply chains...
May 27, 2021
Investment will increase addressable market and accelerate the development of new offerings TORONTO, ON — May 27, 2021 — Activix,...
If you’re responsible for your dealership’s website, you may not be aware that its design could be required by law...
May 26, 2021
A powerful and informative dealership website, leveraging the latest best practices, is essential to engage and convert car shoppers browsing...
May 25, 2021
The broad economic impact of the ongoing global pandemic notwithstanding, electric vehicles (EV) have captured the spotlight in the global...
May 7, 2021
One of the most surefire methods to attract and connect with your customers is to have a solid understanding of...
May 5, 2021
At the onset of the pandemic there was much uncertainty surrounding just about every aspect of automotive. As we embarked...
April 26, 2021
TRADER’s first virtual Carology event of 2021 may go down as the most data oriented and strategy focused Carology event...
April 14, 2021
The free virtual event will feature a diverse group of speakers specializing in key disciplines within Canadian automotive TORONTO, ON...
April 9, 2021
In today’s challenging and ultra-competitive automotive landscape, it’s critical for your dealership to be at the top of your game...
March 25, 2021
Top Canadian automotive dealers are recognized for consistent and transparent pricing practices on the AutoTrader.ca marketplace TORONTO, ON – March...
February 25, 2021
When it comes to battling adversity as a business, sometimes the only thing we can do is look for aspects...
February 17, 2021
As we approach the one-year mark since the start of the pandemic in Canada, we checked in with car shoppers...
December 18, 2020
TRADER’s Carology event went virtual this year, welcoming dealers, OEM, agency, media and association partners across Canada to glean insight...
December 11, 2020
Thank you to everyone who joined us at TRADER Carology: The Science of Selling Cars. To revisit all the information...
November 26, 2020
Dealers have experienced 36 per cent growth in leads from the marketplace and 80 per cent growth in website sales...
August 13, 2020
We checked in with car shoppers on AutoTrader.ca during the month of July, to get an update on their intentions...
July 16, 2020
TRADER commissioned research of Ontario dealership traffic reveals a 56 per cent increase in unique visitors and an 81...
June 12, 2020
Last week’s AutoTrader.ca traffic and engagement report continued to reach new highs! Our Director of Marketing Intelligence, Baris Akyurek, gives...
June 4, 2020
Our latest AutoTrader.ca user study dives into the minds of car shoppers, to provide our dealer partners with key considerations...
May 29, 2020
If you’ve attended a mere handful of automotive tradeshows and conferences over the past few years, you’ve likely heard at...
May 28, 2020
The digital automotive solutions provider is the first leading Canadian marketplace to bring a completely integrated digital retail experience to...
May 27, 2020
We’ve reached all-time highs in this week’s AutoTrader.ca traffic and engagement report! Our Director of Marketing Intelligence, Baris Akyurek, gives...
May 14, 2020
Our latest marketplace report shows continued growth in AutoTrader.ca traffic and engagement! Baris Akyurek, Director of Marketing Intelligence at TRADER, breaks...
May 13, 2020
With consumer trends continuing to evolve, the team at TRADER is staying on top of the desires and needs of...
May 7, 2020
As part of our pledge to help our dealer partners get past the current restrictive business conditions and come out...
April 29, 2020
New updates are in from last week's autoTRADER.a traffic and engagement! Our Director of Marketing Intelligence, Baris Akyurek, shares the...
April 28, 2020
Our recent consumer research study showed that dealership websites are one of the top three online sources used by car...
April 23, 2020
Written By: Matt Lawson, Vice President of Dealer Software & OEM, TRADER Corporation I would like to start on...
April 22, 2020
Over the past few weeks we have analyzed how COVID-19 has resulted in changes to consumer shopping trends on AutoTrader.ca....
April 15, 2020
We are continuing to analyze the trends on the AutoTrader.ca marketplace with our Director of Marketing Intelligence, Baris Akyurek. Here...
Originally published to Canadian Auto World In the wake of COVID-19, Canadians have been urged to stay home based on...
April 13, 2020
Whether partially or fully operational, a growing number of dealerships across Canada have turned to digital retailing as a key...
April 9, 2020
In order to build a sound business approach and strategy, given the current operational limitations posed by COVID-19, it’s crucial...
April 8, 2020
Week by week we continue to analyze the trends on the AutoTrader.ca marketplace with our Director of Marketing Intelligence, Baris...
April 7, 2020
Canadian dealer partners nationwide will receive full access to the AutoTrader.ca marketplace and listing upgrades at no charge, effective...
April 6, 2020
Getting equipped with the right tools to make going remote easier for your dealership is paramount during this time. We...
April 2, 2020
Remote sales tools allow dealers to facilitate customer interactions digitally in response to unprecedented market conditions TORONTO, ON...
April 1, 2020
It’s no surprise that COVID-19 has had an impact on the automotive market. While many expect car sales in the...
March 30, 2020
The situation regarding COVID-19 continues to evolve in Canada, with impacts on AutoTrader.ca traffic varying by day. However, our Director...
March 27, 2020
Originally published to trffk.ca If the saying ‘necessity is the mother of invention’ is anything to go by, current challenging...
March 26, 2020
As COVID-19 continues, consumers are increasingly not leaving their homes, following government advice. Consequently, online shopping has transitioned from an...
March 24, 2020
There are always challenges when navigating changing times within the industry. With the outbreak of COVID-19, a lot is expected...
With the impact of the COVID-19 pandemic being felt across various industries, some Canadian automakers have announced measures they're taking...
March 20, 2020
The digital automotive solutions leader cuts the cost of all marketplace products on AutoTrader.ca in half from April through May 2020 in...
March 4, 2020
Top five per cent of Canadian automotive dealers honoured for consistent, fair and transparent pricing practices TRADER Corporation, the leading...
February 12, 2020
A milestone year for AutoTrader.ca! Every year we aim to drive even more quality traffic and engagement to your listings....
January 8, 2020
Investment will expand reach and accelerate the development of new products TORONTO, January 8, 2020 -- Motoinsight, a leading...
October 15, 2019
It’s not too often that someone sells you a product that helps you succeed and then tells you that they’ve...
September 19, 2019
Originally published to Auto Remarketing Canada by Ian MacDonald When it comes to selling vehicles, trying to fully understand where...
September 18, 2019
Studying the behaviours and actions of car buyers enables us to optimize the AutoTrader.ca consumer experience and to provide our...
June 11, 2019
Toronto, ON (June 11, 2019) – TRADER Corporation is pleased to announce the acquisition of LesPAC, a leading digital marketplace...
June 5, 2019
New AutoWriter tool allows automotive retailers to quickly generate unique and compelling vehicle descriptions online Toronto, ON (June 5, 2019)...
May 16, 2019
New vehicle valuation platform connects dealers directly with private sellers and creates an efficient negotiation process for consumers to sell...
March 29, 2019
Staying relevant to consumer expectations is key to driving results for your business. The digital landscape is constantly evolving due...
March 20, 2019
We are proud to share that Chris Samadh, Director of Customer Experience at TRADER Corporation has been chosen as recipient...
March 11, 2019
Matt Lawson Vice President Dealer Software & OEM Matt Lawson began his career at TRADER in 2005, fresh out of...
February 14, 2019
Toronto, ON (February 14, 2019) – TRADER Corporation and Car Media 2.0 are pleased to announce a new strategic partnership...
February 11, 2019
We are pleased to share that Ashley Middleton has been chosen as the recipient of a prestigious award presented...
February 7, 2019
All-new and improved website solution, TAdvantage, now available to automotive retailers across Canada following major upgrades to TRADER’s technology stack...
January 24, 2019
New chat, text and in-app messaging platform makes it even easier for Canadian automotive retailers to communicate with consumers at...
January 10, 2019
Toronto, January 10, 2019 –TRADER Corporation in partnership with Alternator, OMD Canada and INFINITI Canada recently wrapped a cutting-edge content...
December 21, 2018
We started off the year at TRADER with the mentality that we were going to go above and beyond. We...
November 26, 2018
This year’s Carology event, hosted by TRADER, reached new heights with diverse speakers, unique venues and an engaged audience of...
October 24, 2018
TRADER Carology Vancouver was jam-packed with relevant insights for automotive industry professionals. Auto dealers, OEMs and agencies were in attendance...
October 1, 2018
TRADER Carology Toronto was jam-packed with relevant insights for automotive industry professionals. Auto dealers, OEMs and agencies were in attendance...
September 6, 2018
Carology Ottawa was jam-packed with relevant insights for automotive industry professionals. Auto dealers, OEMs and agencies were in attendance to...
August 8, 2018
Next generation website technology is coming, thanks to TRADER’s recent acquisition of Vancouver-based digital marketing company, Convertus. The new website...
June 21, 2018
We sat down with The Murray Auto Group third generation owner Chris Murray and General Manager Chris Emery, to discuss...
May 30, 2018
Investment in Montreal-based digital advertising company, DealerBreacher, becomes part of several TRADER services and solutions intended to help automotive dealerships...
April 30, 2018
Designed in Canada exclusively for automotive dealers, TRFFK provides intelligent, data-led advertising to convert in-market car shoppers into real-time customers...
April 5, 2018
“You need people in your corner to tell you, ‘You’ve got this.’ And pick you back up again.”—Denise Chudy, Contact...
February 16, 2018
The Automotive Intelligence Series – The Future in Focus By Jessica Ruby and Sabrina Arruda Ontario Premier Kathleen Wynne kicked...
February 1, 2018
Data has become the currency on which advertising is purchased. There is lots of buzz online about what big data...
November 29, 2017
Designed in Canada exclusively for automotive dealers, TRFFK provides intelligent, data-led solutions to convert in-market car shoppers into real-time customers...
July 15, 2017
We listened to feedback from dealers and consumers, and are pleased to present new listing designs on the Search Results...
July 5, 2017
Carology Calgary – presented by TRADER– was jam-packed with relevant insights for automotive industry professionals. Auto dealers, OEMs and agencies...
June 29, 2017
Last week, TRADER Corporation was presented with the Digital Publisher of the Year Award at Digital Day 2017, hosted by...
June 22, 2017
For the first time ever, TRADER will host Carology for automotive industry professionals in Calgary, AB. The event will take...
May 12, 2017
We are pleased to announce we have introduced a new feature on AutoTrader.ca that allows consumers to calculate the average...
April 18, 2017
This article originally appeared in Auto Journal, April 2017 Edition (page 29).
March 31, 2017
We are pleased to announce that Jill Hadfield has been chosen as the recipient of a prestigious award presented by Auto...
March 3, 2017
This year’s Carology Toronto event – presented by TRADER– was jam-packed with relevant insights for automotive industry professionals. Hundreds of...
February 28, 2017
This year’s Carology event – presented by TRADER– was jam-packed with relevant insights for automotive industry professionals. Hundreds of auto...
February 1, 2017
The second annual Carology event – presented by TRADER – will be jam-packed with relevant industry insights that aim to...
December 20, 2016
With over 13.5 million visits a month and more than 3 million mobile app downloads, TRADER Corporation and its online...
Season's Greetings! Wishing you every happiness this holiday season and success throughout the New Year. We appreciate your continued business...
September 1, 2016
Representing Canada in North American competition, TRADER employees collected over 430 lbs of non-perishable food items and built a replica...
August 10, 2016
Exclusive partnership with data-science pioneer, Coherent Path, applies predictive analytics and customer journey insights to drive value for TRADER consumers,...
July 1, 2016
San Francisco, CA – July 1, 2016 – Thoma Bravo, LLC, a leading private equity investment firm, announced the acquisition...
May 9, 2016
Toronto, ON – May 9, 2016 – AutoTrader.ca has made a $5,000 donation to the Red Cross in support of...
April 15, 2016
Dilawri Group of Companies’ Digital E-commerce Platform First of its Kind in Canada TORONTO, ON – (March 16, 2016) –...
March 23, 2016
When you receive a promotion and get nominated to a prestigious industry award in a matter of a few months,...
March 14, 2016
Rural Dealer Wins Top Prize in Canada Today, TRADER Corporation announced the winner of the 2015 Driven to Perform...
December 9, 2015
Toronto, ON – December 9, 2015 – Today, TRADER Corporation, the leader in automotive digital media and marketing solutions, unveiled...
June 12, 2015
Dealer Solution Partners Extend their 5-year Partnership Agreement and Expand Nation-wide Product Offering Toronto, ON – June 12, 2015 –...
January 30, 2015
The CIAS and TRADER team up to deliver a must-attend Industry Day. Leading professionals share big data insights to understanding...
September 17, 2014
Leading Canadian Automotive Companies Partner to Launch TRADER Exchange and CarProof RECON Toronto, ON – September 17, 2014 – Today,...
June 30, 2014
Whether you were able to attend or just happened to miss out on the event, please click here to download...
March 4, 2013
Toronto, ON - March 4, 2013 - Car buyers and sellers can avoid going to extreme lengths to get deals...
February 21, 2013
Provisioning Tool Identifies and Finds The “Right” Used Vehicles For Dealer Inventories Toronto, ON – February 21, 2013 – TRADER,...
August 15, 2012
Toronto, ON – August 15, 2012 – AutoTrader.ca today announced a major update to its free mobile app for iPhone...
April 5, 2011
Toronto, ON & Oak Brook, IL – April 5, 2011 – TRADER Corporation, Canada’s leading destination for new and used vehicles,...
December 18, 2007
Toronto, ON – December 18, 2007 – Over 350 car dealers in the Greater Toronto Area can now more easily...
TRADER Corporation and the Toronto Automobile Dealers Association Drive New Partnership December 18, 2007 Toronto, ON, December 18, 2007 – Over 350...
Toronto, ON – December 18, 2007 – Over 350 car dealers in the Greater Toronto Area can now more easily drive their...
April 19, 2007
Toronto, ON - April 19, 2007 - TRADER Corporation (TRADER), Canada’s leader in print and online vertical media, and LesPAC,...
