& Conversion
Upgrade Performance
Close 3X More Opportunities with AutoTrader.ca Deal Builder
Deal Builder enables car shoppers to complete more phases of the car buying journey directly from your Vehicle Details Pages (VDP), through a straightforward and streamlined experience, generating better quality leads that convert at a higher rate for your dealership!
Optimize the Performance of Your Listing Upgrades with Upgrade Optimizer AI
Let the power of artificial intelligence (AI) and data insights go to work for your Listing Upgrade investments to put your inventory in front of the right car shoppers and move more metal off your lot!
AutoTrader Carology Bitesize: Car Shopper Experience Takes the Stage Through My Account Enhancements
In this episode of AutoTrader Carology Bitesize, we’re joined by Kamal Piraisudy, Senior Product Manager at AutoTrader.ca, to detail a series of value-added features being introduced to My Account, which, individually or combined, elevate the consumer experience on AutoTrader.ca for the millions of Canadians shopping the marketplace for their next car.
Ultimate Guide to Lead Handling & Management
Maximize Success & Drive Lasting Customer Relationships
Enhance your lead handling and management processes and strategy with best practices that are sure to help you drive engagement and build trust with prospective buyers. We’ve put together a fulsome suite of assets to assist in enhancing the way your dealership handles and manages inbound leads!
Harness the Power of AI & Data Insights to Optimize the Mix & Performance of Your Listing Upgrades!
Let the power of artificial intelligence (AI) and data insights go to work for your Listing Upgrade investments to put your inventory in front of the right car shoppers and move more metal off your lot!
Canada’s Largest & Most Trusted Automotive Marketplace – AutoTrader.ca
Browse through the specifics of our AutoTrader.ca Used Vehicle Listings packages to find the offering that best suits your dealership’s needs and get ready to leverage value added features that drive online reach, engagement and conversion for your inventory listings on Canada’s largest and most trusted automotive marketplace – AutoTrader.ca.
Featured Consumer Research Insights & Latest Industry News
AutoTrader Carology Talks: Consumer Psychology
In this latest AutoTrader Carology Talks special, our Chief Marketing Officer, Ian MacDonald, sits down with longtime friend of our business and four-time guest at Carology, Nick King, Insights Director at AutoTrader UK, to explore and engage in a discussion about the psychology of consumerism, the influence on decision-making, the interpretation of advertising and more. A must watch for automotive dealership sales and marketing professionals!
AutoTrader.ca Launches First-of-its-Kind New Car Shopping Experience
AutoTrader.ca, Canada’s largest and most trusted automotive marketplace, today announced the launch of Storefront, a first-of-its-kind new car shopping experience, equally, a fresh tactic for automotive manufacturers and their dealership network to promote their complete new vehicle lineup to the millions of Canadian consumers that frequent the marketplace every month.
Consumer Confidence in Personal Finances Outlook Reaches Highest Point in the Last 12 Months
In our latest study by DIG Insights, we unpack the slight variabilities in car shopper behaviour and identify ways for your dealership to ensure you are poised to connect, engage and provide shoppers with the tools and service they need to successfully navigate their car shopping journey.
Introducing
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