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SelectBoost

You Control Which Inventory Gets Seen by Even More Car Shoppers

SelectBoost gives you more control over which listings receive greater visibility. Choose up to 20% of your inventory for promotion across AutoTrader.ca, Meta, and other off-platform placements – then easily replace promoted vehicles as they sell.

How SelectBoost Works

Turbo is the Engine, SelectBoost is the Accelerator. 

SelectBoost puts Turbo – a suite of promotional tools that increase inventory visibility across the car shopping journey – to work on the inventory you choose, driving greater exposure throughout the car-shopping journey, across AutoTrader.ca, Meta, and other off-platform placements.

SearchTurbo

Gain Higher Placement & Visibility in Search Results

GeoTurbo

Expand Reach with Car Shoppers Outside of Your Local Market

DiscoverTurbo

Broaden Placement of Your Listings Across the Marketplace

BeyondTurbo

Off-Platform Inventory Promotion to Drive Engagement

Key Benefits

Accelerate Vehicle
Visibility Selectively

Increase the visibility of specific vehicles to target buyers on and off platform

Targeted Control
Without Complexity

Simple and streamlined management of inventory listings to apply into SelectBoost via Dashboard, with adjustments reflected in real-time

Give Vehicles the Attention
They Deserve

Not every listing performs the same across promotional tactics – let SelectBoost determine how to best drive performance

When to Use SelectBoost?

Use SelectBoost to react to real-world market and sales needs, with the flexibility to give added visibility to the vehicles that need it most.

Aged Inventory

Give vehicles that have been on your lot longer more opportunity to get noticed.

Over Supply of a Particular Make / Model in Your Region

Help priority vehicles compete for attention when similar inventory is widely available.

Hot Model or High Margin Potential

Put more focus on vehicles that can make a greater impact on your dealership’s objectives.

Frequently Asked Questions

What is SelectBoost?
SelectBoost gives you more control over which listings receive greater visibility. Choose up to 20% of your inventory for promotion across AutoTrader.ca, Meta and other off-platform placements.
How does SelectBoost work?
You choose the vehicles you want to promote. SelectBoost uses Turbo, a suite of promotional tools, to drive greater exposure and engagement for your selected vehicles across the car-shopping journey.
What inventory should I promote?
SelectBoost gives you the flexibility to respond to real-world market and sales needs. It can be used to give added visibility to aged inventory, an oversupply of a particular make or model in your region, or hot models with high-margin potential.
Can I change the vehicles I promote?
Yes. As promoted vehicles sell, you can easily replace them with other inventory you want to give added visibility.
How much of my inventory can I promote?
You can select up to 20% of your inventory for promotion through SelectBoost.
Where will my selected vehicles receive additional visibility?
Selected vehicles can receive boosted visibility across AutoTrader.ca, Meta and other off-platform placements.
How do I manage SelectBoost?
You can choose and update the vehicles you want to promote directly in Dashboard.
How do I get SelectBoost?
Complete the form on this page or connect with your AutoTrader Account Representative to learn more and enroll.

Ready to Boost Your Priority Inventory?

Connect with a Canadian automotive specialist to learn more about SelectBoost!

Request a Demo
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