Newsroom Articles

TRADER Raises the Gavel

Published By: The Formula Publications Team By: Drew Singer Toronto, ON - August 13, 2014 - TRADER Corporation is heading into the virtual auction business with the release of TRADER Exchange, a new online marketplace where dealers can sell and purchase vehicles at wholesale prices 24-hours a day. The company plans to stagger the launch of …

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Canada’s Anti-Spam Legislation (CASL) Takes Effect July 1, 2014. Are You Ready?

Whether you were able to attend or just happened to miss out on the event, please click here to download a copy of the presentation deck or to watch a recording of the webinar. For those who attended, we hope you enjoyed our event and valued the information we shared! If you have any general …

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One in Three Canadians Surveyed Unhappy with their Car Purchase, Study Finds

Toronto, ON – March 11, 2014 – Kicking more tires key to car-buying process, reveals survey — One in three Canadians surveyed is weeping over their wheels with a case of buyerʼs remorse, according to the findings of a new study from, which surveyed car purchasers across Canada about their opinions on the …

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Going Mobile. Just How Important is Mobile Technology Today?

By Roger Dunbar, VP Marketing, TRADER Corporation Toronto, ON - March 4, 2014 - There's no question that adoption rates for mobile technology are increasing rapidly. Based on our own findings, mobile currently accounts for more than 50 per cent of total visits and 25 per cent of total leads from the website. Despite …

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Read more’s Ian MacDonald Shares Tips to Help Canadians Winterize Their Car

Toronto, ON – November 15 2013 – Ian MacDonald, Director of Marketing at, spoke with Ben Mulroney of Canada AM to share some tips on how Canadians can best prepare themselves for winter driving conditions.

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