Emma Silveira

AutoTrader Carology Talks Lead Handling & Management Best Practices

AutoTrader Carology Talks: Ultimate Guide to Lead Management

In our latest episode of AutoTrader Carology Talks, Ellie Damneh, Vice President of Customer Success at AutoTrader, is joined by Chris Schulties, National Trainer and Consultant from Wye Management to discuss all things lead management. Drawing on Wye Management’s 30+ years of experience developing and facilitating dealership sales and management training nationwide, Chris shares tips
The_Year_Of_The_Truck

Canadians Are Seeking Aspirational Vehicles, Yet Buying Practically

AutoTrader’s Top Vehicles of 2023 Indicates Car Shoppers are Balancing Optimism with Utility TORONTO, ON – December 11, 2023 – Data released today from AutoTrader, Canada’s largest and most trusted automotive marketplace, provides a revealing look at vehicle shopper preferences in 2023. In a year marked by economic turbulence and higher-than-ever vehicle prices, marketplace search

Maximize Success & Drive Lasting Customer Relationships with Effective Lead Management

Successfully managing leads is the cornerstone of a sound dealership experience. A lead represents the first "real" touchpoint a car shopper has with your dealership, offering a glimpse into the quality of service. In today's fast-paced digital world, where consumers initiate contact online well before visiting a dealership, rapid response, maintaining engagement, and equipping your
AutoTrader Pivot

AutoTrader Canada partners with cutting-edge product visualisation firm London Dynamics to transform the car buying experience for Canadian consumers

TORONTO, ON – November 8, 2023 – AutoTrader.ca, Canada’s largest and most trusted automotive marketplace, and London Dynamics, a pioneering product visualisation and augmented reality (AR) scale-up, have partnered to reshape the future of online car shopping, offering OEMs and retailers a new level of consumer engagement and interaction through AutoTrader Pivot, a game-changing immersive
AutoTrader Price Index September 2023

AutoTrader Price Index: September 2023

After a very strong few quarters, we are observing a slight decline in used car demand since the beginning of Q3 in July. This, coupled with increased inventory volumes, has manifested itself with three consecutive month-over-month declines in used car prices. On the other hand, although the new car supply is at its highest level
Upgrade Optomizer AI

AutoTrader Carology Bitesize: Upgrade Optimizer – AI

In our latest AutoTrader Carology Bitesize, we are joined by Jonathan Tonge, Director of Product at AutoTrader.ca, to discuss the first ever AI-powered automotive marketplace solution in Canada, Upgrade Optimizer - AI, deep diving its functionalities, the benefits it provides to dealer partners, and more. Tune in to learn more about this groundbreaking new offering!