AutoTrader.ca

The_Year_Of_The_Truck

Canadians Are Seeking Aspirational Vehicles, Yet Buying Practically

AutoTrader’s Top Vehicles of 2023 Indicates Car Shoppers are Balancing Optimism with Utility TORONTO, ON – December 11, 2023 – Data released today from AutoTrader, Canada’s largest and most trusted automotive marketplace, provides a revealing look at vehicle shopper preferences in 2023. In a year marked by economic turbulence and higher-than-ever vehicle prices, marketplace search

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Upgrade-Optimizer-AI

AutoTrader.ca Delivers First AI-Powered Automotive Marketplace Solution to Canadian Dealerships

TORONTO, ON – August 23, 2023 – AutoTrader.ca, Canada’s largest and most trusted automotive marketplace, has announced the launch of Upgrade Optimizer - AI, a breakthrough artificial intelligence (AI) technology that is set to deliver efficiencies to the management, likewise spur performance for promoted dealership placements, through the AutoTrader.ca Listing Upgrade product portfolio. As ever,

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AutoTrader Carology Bitesize: March 2023 Price Index

AutoTrader Carology Bitesize: March 2023 Price Index

The automotive industry is constantly evolving, and staying up to date with the latest pricing trends is crucial to success. Through our AutoTrader Carology Bitesize video series, we host industry experts to discuss the latest news and trends in Canadian automotive. In this episode, we’re joined by Baris Akyurek, Vice President of Insights & Intelligence

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AutoTrader Carology Bitesize: December 2022 Price Index

Through our AutoTrader Carology Bitesize video series we host industry experts to discuss the latest news and trends in Canadian automotive. In this episode we’re joined by Baris Akyurek, Director of Marketing Intelligence at AutoTrader.ca, to get a view of the latest AutoTrader Price Index, detailing the vehicle pricing trends from December 2022. Baris gives

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Interaction of Online Automotive Marketplaces and Dealerships

A Mainstay in the Car Buying Journey: Online Automotive Marketplaces

It should come as no surprise that today’s consumers turn to online resources to make purchases. The convenience and variety available at their fingertips makes this a no brainer. When we consider car shopping in this increasingly digitized age, it’s a widely known fact that today’s car buyers start their journey online, primarily focused on

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