Automotive Archives | Page 11 of 14

TRADER Carology Event Breaks New Grounds

This year’s Carology event, hosted by TRADER, reached new heights with diverse speakers, unique venues and an engaged audience of hundreds of automotive industry professionals. TRADER Carology was hosted across major cities in Canada including Toronto, Montreal and for the first time ever, Ottawa and Vancouver. This year’s topic, Automotive Industry Disruption: Thriving in a

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Highlights from TRADER Carology Vancouver at the Annex Theatre

Leave a Comment / Video / Milan Brankovic

TRADER Carology Vancouver was jam-packed with relevant insights for automotive industry professionals. Auto dealers, OEMs and agencies were in attendance to hear firsthand experiences of what it takes to win in an increasingly competitive, dynamic and disruptive digital automotive landscape. The event was hosted on October 15, 2018, at the Annex Theatre in Vancouver, British

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Highlights from TRADER Carology Toronto at the Glenn Gould Studio

Leave a Comment / Video / Milan Brankovic

TRADER Carology Toronto was jam-packed with relevant insights for automotive industry professionals. Auto dealers, OEMs and agencies were in attendance to hear firsthand experiences of what it takes to win in an increasingly competitive, dynamic and disruptive digital automotive landscape. Held on September 25, 2018, at the Glenn Gould Studio in Toronto, Ontario, the event

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Highlights from Carology Ottawa at the Canadian Museum of Nature

Leave a Comment / Video / Milan Brankovic

Carology Ottawa was jam-packed with relevant insights for automotive industry professionals. Auto dealers, OEMs and agencies were in attendance to hear firsthand experiences of what it takes to win in an increasingly competitive, dynamic and disruptive digital automotive landscape. Held on August 28, 2018, at the Canadian Museum of Nature in Ottawa, Ontario, the event

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TRADER Corporation To Offer Automotive Dealers The Ultimate Canada-First Website Solution

Press Release / Sabrina Arruda

Next generation website technology is coming, thanks to TRADER’s recent acquisition of Vancouver-based digital marketing company, Convertus. The new website solutions offering – part of TRADER’s larger vision of bringing Canadian-centric digital solutions to automotive dealers nationwide – will launch across Canada in February 2019. TORONTO, ON - August 8, 2018 - A simple, cohesive, and

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TRADER launches ‘TRFFK,’ a specialized, full-service digital advertising solution, across Canada

Press Release / Sabrina Arruda

Designed in Canada exclusively for automotive dealers, TRFFK provides intelligent, data-led advertising to convert in-market car shoppers into real-time customers Toronto, ON (April 30, 2018) – TRADER Corporation today announced the national launch of TRFFK powered by AutoTrader.ca, a first-to-market, all-in-one digital advertising solution designed exclusively for the automotive sector in Canada. Led by a

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Takeaways from the 2018 Women and Automotive Conference

Article / Sabrina Arruda

“You need people in your corner to tell you, ‘You’ve got this.’ And pick you back up again.”—Denise Chudy, Contact at Once! On March 29, women from all across the automotive industry gathered at the Women and Automotive Conference to share their struggles, triumphs, and wisdom. All were welcome – competition and title were left

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The Auto Industry Looks at the Future of Automotive

Article / Sabrina Arruda

The Automotive Intelligence Series – The Future in Focus By Jessica Ruby and Sabrina Arruda Ontario Premier Kathleen Wynne kicked off the Auto Intelligence Series (AIS) as part of the opening today of the 2018 Canadian International AutoShow. The Future in Focus panel looked at industry change, trade rule risks and extensive investments into the

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How Data Helps You Reach the Right Audience With Your Automotive Advertising

Article / Sabrina Arruda

Data has become the currency on which advertising is purchased. There is lots of buzz online about what big data is and how important it is to use it. But, what does data really mean? And more importantly, how is it going to help you sell cars? We wanted to take this opportunity to break

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TRADER launches ‘TRFFK’, a specialized, full-service digital advertising solution

Press Release / Milan Brankovic

Designed in Canada exclusively for automotive dealers, TRFFK provides intelligent, data-led solutions to convert in-market car shoppers into real-time customers TORONTO, ON - November 29, 2017 - TRADER Corporation today announced the launch of TRFFK powered by AutoTrader.ca, a first-to-market, all-in-one digital advertising solution designed exclusively for the automotive sector in Canada. Led by a

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