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Filtered by Tag: Digital Marketing

Google Think Auto 2019: How One Dealer Rode the Digital Wave to Increase Sales By 40%

Originally published to trffk.ca   Google’s 14th annual Think Auto event in Toronto was attended by over 1,500 people and featured one hugely successful DG (dealer group) that talked through their success with digital marketing. General Manager and Vice President of Paragon Honda and Acura, Brian Benstock, enthusiastically shared highlights from their journey into the …

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TRADER Offers Free Digital Education Program For Dealers

By Sarah Rubenoff Auto Remarketing Canada Editor Toronto, ON - TRADER Corporation is launching a new education program to aid Canadian dealers in navigating the new digital marketing landscape and environment. The new program is titled Fast FWD, and is a response to the increasing digitization of vehicle researching and shopping. As a piece of …

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