Upgrade Optomizer AI

AutoTrader Carology Bitesize: Upgrade Optimizer – AI

In our latest AutoTrader Carology Bitesize, we are joined by Jonathan Tonge, Director of Product at, to discuss the first ever AI-powered automotive marketplace solution in Canada, Upgrade Optimizer - AI, deep diving its functionalities, the benefits it provides to dealer partners, and more. Tune in to learn more about this groundbreaking new offering!
Upgrade-Optimizer-AI Delivers First AI-Powered Automotive Marketplace Solution to Canadian Dealerships

TORONTO, ON – August 23, 2023 –, Canada’s largest and most trusted automotive marketplace, has announced the launch of Upgrade Optimizer - AI, a breakthrough artificial intelligence (AI) technology that is set to deliver efficiencies to the management, likewise spur performance for promoted dealership placements, through the Listing Upgrade product portfolio. As ever,

Activix Receives Strategic Investment to Fuel Growth

Investment will increase addressable market and accelerate the development of new offerings TORONTO, ON — May 27, 2021 — Activix, a leading provider of Customer Relationship Management (CRM) solutions for the automotive industry, today announced that it has received a strategic investment from TRADER Corporation, a portfolio company of private equity investment firm Thoma Bravo.

TRADER Corporation Receives AdClub Digital Publisher of the Year Award!

Last week, TRADER Corporation was presented with the Digital Publisher of the Year Award at Digital Day 2017, hosted by the Advertising Club of Toronto (AdClub) Digital Day is the largest annual networking event for the Canadian online advertising community. Each year, AdClub presents the People’s Choice Awards to recognize outstanding digital content and campaigns, Rolls Out Enhanced iOS App

Toronto, ON – August 15, 2012 – today announced a major update to its free mobile app for iPhone and iPad (iOS) devices. The app is designed to provide Canadians the functionality to find the right vehicle for them on the go as easily as possible and in fact, to date, over half a