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Recognition

How a Sound Pricing Strategy Can Get Your Dealership in the Running for an AutoTrader Best Priced Dealer Award

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Price is one of the leading drivers in a vehicle purchase. In fact, 84% of car shoppers cite price as an important purchase factor.1 As such, our AutoTrader.ca iQ algorithm uses real-time pricing data to provide car shoppers with transparency and guidance on the price of cars, by applying “Great”, “Good”, “Fair” and “Above Average”

2019 Auto Remarketing Under 40: Chris Samadh

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We are proud to share that Chris Samadh, Director of Customer Experience at TRADER Corporation has been chosen as recipient of the 2019 Auto Remarketing Under 40 award by Auto Remarketing Canada.  Chris Samadh is the Director of Customer Experience at TRADER Corporation. He leads a team of customer service representatives who communicate with automotive

TRADER Leadership Spotlight: Matt Lawson & Jody Gill

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Matt Lawson Vice President Dealer Software & OEM Matt Lawson began his career at TRADER in 2005, fresh out of post-secondary school. He has seen the company grow from the transition from print to digital while advancing his career through new leadership roles. In his current role as Vice President Dealer Software & OEM, Matt

Women & Automotive Leadership: Ashley Middleton

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  We are pleased to share that Ashley Middleton has been chosen as the recipient of a prestigious award presented by Auto Remarketing Canada. The Women & Automotive Leadership Award is given to women in the Canadian automotive industry who exemplify strong leadership abilities. Ashley will receive the award at the Women & Automotive Leadership

TRADER Corporation Receives AdClub Digital Publisher of the Year Award!

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Last week, TRADER Corporation was presented with the Digital Publisher of the Year Award at Digital Day 2017, hosted by the Advertising Club of Toronto (AdClub) Digital Day is the largest annual networking event for the Canadian online advertising community. Each year, AdClub presents the People’s Choice Awards to recognize outstanding digital content and campaigns,

Women in Automotive Leadership: Jill Hadfield

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We are pleased to announce that Jill Hadfield has been chosen as the recipient of a prestigious award presented by Auto Remarketing Canada. The Women in Automotive Leadership Award is given to women in the Canadian automotive industry who exemplify the best in leadership. Jill will receive the award at the Women & Automotive Event on

TRADER Announces vAuto Driven to Perform Contest Winner

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Rural Dealer Wins Top Prize in Canada   Today, TRADER Corporation announced the winner of the 2015 Driven to Perform Contest. The contest, which debuted for the first time early last year, aimed to recognize the top performing dealer in Canada. The inaugural winner was selected based on key performance metrics using the vAuto inventory
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