New Car

Listings with more than 11 photos enjoy 185% more leads

Lift Your Leads By Up To 185% With Better Merchandising

Whether you’re selling a new or pre-owned car, it’s vital that you put your dedication and focus towards optimizing each and every one of your inventory listings. A quality listing provides car shoppers all the information they need, from their initial interaction with your Vehicle Detail Page (VDP), and acts as a catalyst to building

Lift Your Leads By Up To 185% With Better Merchandising Read More »

AutoTrader.ca Study Uncovers Opportunity for Canadian New Car Dealers Amid Delivery Delays

Despite challenges stemming from the global microchip shortage, silver linings may be found by dealers who can influence car shoppers not to look elsewhere in the face of extended wait times As the global microchip shortage continues to delay the production of new vehicles, AutoTrader.ca recently deployed a national survey of Canadian car shoppers to

AutoTrader.ca Study Uncovers Opportunity for Canadian New Car Dealers Amid Delivery Delays Read More »

AutoTrader.ca Study Finds Vehicle Purchase Intentions Improving

We checked in with car shoppers on AutoTrader.ca during the month of July, to get an update on their intentions towards purchasing a vehicle and the information sources most commonly used throughout the car buying journey. Through surveying over 300 Canadian car shoppers, we found that as the effects of the pandemic have been diminishing

AutoTrader.ca Study Finds Vehicle Purchase Intentions Improving Read More »

5 Ways to Better Merchandise Vehicles on AutoTrader.ca

With over 13.5 million visits a month and more than 3 million mobile app downloads, TRADER Corporation and its online destinations – including AutoTrader.ca – deliver best-in-class digital web and advertising solutions to help accelerate business performance of dealers across Canada. When it comes to merchandising inventory on AutoTrader.ca, we’re focused on giving dealers more

5 Ways to Better Merchandise Vehicles on AutoTrader.ca Read More »