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Dealership

TRADER Announces Winners of Inaugural Best Priced Dealer Awards

Article /
Top five per cent of Canadian automotive dealers honoured for consistent, fair and transparent pricing practices TRADER Corporation, the leading Canadian automotive digital marketing partner, today announced the winners of the first-ever AutoTrader.ca Best Priced Dealer Awards. The awards recognize the top automotive dealers nationwide, for their commitment to consistently offering competitive prices and great

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3 Advertising Strategies That Drive Results For Your Dealership

Article /
Staying relevant to consumer expectations is key to driving results for your business. The digital landscape is constantly evolving due to innovations and advancements in technology and consumer behaviours. The automotive industry must keep pace and stay educated in the realm of digital marketing to be visible to consumers online. That’s why in our recent

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Murray Auto Group

Dealer Stories: Murray Auto Group Shares Experience Using vAuto

Case Study /
We sat down with The Murray Auto Group third generation owner Chris Murray and General Manager Chris Emery, to discuss how they utilize the vAuto Provision Suite. They shared their experience and the impact the products have had on their dealership. The Murray Auto Group joined the automotive industry in 1926. Since then, the group

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TRADER Makes Strategic Investment in DealerBreacher

Press Release /
Investment in Montreal-based digital advertising company, DealerBreacher, becomes part of several TRADER services and solutions intended to help automotive dealerships to grow and succeed Toronto, ON (May 31, 2018) – TRADER Corporation is pleased to announce a strategic investment in DealerBreacher, a leading digital advertising services company based in Montreal. This investment continues TRADER’s commitment

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5 Ways to Better Merchandise Vehicles on AutoTrader.ca

Article /
With over 13.5 million visits a month and more than 3 million mobile app downloads, TRADER Corporation and its online destinations – including AutoTrader.ca – deliver best-in-class digital web and advertising solutions to help accelerate business performance of dealers across Canada. When it comes to merchandising inventory on AutoTrader.ca, we’re focused on giving dealers more

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