The AutoTrader Awards Celebrate Automotive Excellence & Recognize the Best Vehicles for Canadians

TORONTO – Feb. 15, 2024 — Five Grand Prix winners for the 2024 AutoTrader Awards have been announced today, revealing the best overall vehicles in Canada according to some of the country’s leading automotive experts.

“These Grand Prix winners received the most votes out of all category winners from our expert jury and represent the best of the best,” says Jodi Lai, AutoTrader’s Editor-in-Chief. “As part of AutoTrader’s commitment to Canadian car buyers, we hope they can feel confident with these expert choices, as they all raise the bar in an important way.

The Five Grand Prix Winners for the 2024 AutoTrader Awards Are:

The Canada’s Most Trusted Car Brand award is the only one that AutoTrader’s expert jury does not vote on. Instead, this win is the result of a third-party poll of Canadian car shoppers, who have recognized how hard Toyota has worked for generations to earn their trust.

“Congratulations to these five Grand Prix winners,” Lai says. “Each of these winners go above and beyond what’s expected and offer Canadians something they can feel confident with, and empowering car shoppers is hugely important to us at AutoTrader.”

As car shoppers might be overwhelmed by an immense number of options, the AutoTrader Awards aim to give them trustworthy expert guidance on what separates a good car from an award-winning car.

“The AutoTrader Awards are a great jumping off point for researching your next vehicle purchase,” Lai says.

The expert jury of more than 20 automotive journalists from across the country vote on the best vehicles in each segment that they feel confident recommending to their own family and friends. These winners are vehicles that go above and beyond what’s expected, representing vehicles that Canadians can feel confident with. When voting on the best cars, the judges consider a dozen different criteria including value, innovation, safety, driver satisfaction, overall excellence, and more. Every new vehicle that’s available for Canadians to buy is eligible for an award, but each winner offers something unique that raises the bar.

Each category winner announced in January was eligible for a Grand Prix award. The category winners are as follows:

2024 AutoTrader Award Category Winners:

The AutoTrader Awards are the most trusted and influential automotive awards in Canada, based on 2023 Ipsos research^*.

Please direct OEM requests to karl.bonar [at] trader.ca. Media requests should be directed to sanya.sirdeshpande [at] trader.ca

To learn more about the 2024 AutoTrader Awards winners and the judging process, visit: AutoTrader.ca/Awards.

About AutoTrader

AutoTrader is the largest and most trusted automotive marketplace in Canada. Offering the largest inventory of new and used cars, AutoTrader boasts hundreds of thousands of new and used vehicles for sale to Canadians across the country. AutoTrader receives over 25 million monthly visits to the marketplace and the AutoTrader app has been downloaded by more than 7 million Canadians. Visitors can buy or sell cars, trucks or other motorized vehicles quickly, easily, and confidently. Buyers can search based on vehicle model, make, colour and geographic location to find the deal that is right for them. AutoTrader is also an online destination for automotive research and entertainment, featuring news, reviews, videos, and podcasts from award-winning automotive journalists. Follow AutoTrader on LinkedIn, Facebook, Instagram, TikTok and YouTube.

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Media Inquiries: 

Ciara Dalziel
LABOUR Creative
E: ciara.dalziel [at] labourcreative.ca
T: 416.564.6918

* Most trusted automotive awards and most influential in purchase consideration (highest out of the option list), according to 2023 Ipsos Automotive Awards Research.