Branding & Advertising

Digital Event Ad Campaign

Get high-tiered event exposure on autoTRADER.ca

Digital Event Ad Campaign is a digital advertising program designed to give you access to a captive audience of in-market shoppers on autoTRADER.ca. Maximize your event marketing efforts throughout each stage of the car shopping journey – and drive traffic directly to your dealership website. All this is back by our Creative Services team who support the design and make your event shine.

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WHAT’S INCLUDED?

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Homepage Widget
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Desktop Search Results Page
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Mobile Search Results Page
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Mobile Vehicle Details Page

If you already purchase Branded Inventory, On-the-Lot Events (OTL) or Local Takeover (LTO) they will be clickable for the duration of the campaign.

UPGRADES TO PRODUCTS

NOW CLICKABLE!

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Branded Inventory

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OTL Events

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Local Takeover

Branded Advertising

Leverage the Power of Your Brand on autoTRADER.ca

With the majority of car buyers citing “Seller Reliability” as a top factor when purchasing a car, creating a strong brand impression is critical to driving sales. Branded Advertising on autoTRADER.ca helps differentiate your dealership from the competition, ensure top of mind awareness, and provides an excellent vehicle for sharing your unique selling proposition with serious car buyers – ultimately helping you close more deals.

Local Takeover Advertising

Dominate Your Local Market.

Local Takeover Advertising gives you the ultimate exposure on the autoTRADER.ca Search Results Page. Dominate your market by locking out the competition and showcase your brand to local car buyers searching for vehicles that match your inventory. This product has limited dealership positions available in any given market so be sure to lock in your position.

TRADER Branding Solutions
Find out how Branding & Advertising can take your dealership to the next level!