AutoTrader.ca Puts Your Inventory in Front of the Most Serious Car Buyers in Canada, Ready to Take Action
With inventory volume, tools and choice that Canadian consumers value, AutoTrader.ca attracts the most serious and qualified car shoppers to the largest selection of dealership inventory listings nationwide.
AutoTrader’s brand awareness score of 91% consistently ranks highest in the country.1 Combined with 67% market share amongst all Canadian automotive marketplaces2 and 76% of time spent by consumers shopping cars in Canada being conducted on AutoTrader.ca3, it is widely recognized as the most trusted way to buy and sell cars.
Our best-of-breed advertising solutions, services, and support help drive dealership profitability and streamline the car buying process — helping Canadian automotive dealers sell more cars, more profitably, and with ease!
Why Dealerships Choose AutoTrader.ca
Car Shoppers Spend 4X More Time on AutoTrader.ca than Any Other Online Automotive Marketplace influenced by AutoTrader.ca4
of Canadian vehicle sales are influenced by AutoTrader.ca7
of Canadian consumers rate AutoTrader.ca as the most trusted online automotive marketplace.5
market share amongst automotive classifieds in Canada.4
specialists at your fingertips, made up of the most qualified team of Canadian automotive experts.
Dealer Success Story
“AutoTrader makes it easy for our sales people to follow up with leads.”
Greg Smith
Vice President of Operations
On the Floor with You from Victoria to St. John’s
Supported by the Largest, Most Qualified Team of Canadian Automotive Experts
Our white glove service and support for dealership operators encapsulates a premium, tailored approach to client care.
AutoTrader’s Account and Client Services Representatives are entirely focused on helping dealers drive operational excellence and enhance customer satisfaction. These seasoned professionals bring extensive expertise across both solutions and the dynamics of the Canadian automotive market.
Our service model goes beyond basic support, prioritizing complete client care by learning about and addressing the unique needs of each dealership to optimize performance and drive results.
“Thank you sending this report every week. It is very helpful for our internal reporting.”
“This was the best vendor onboarding experience we have ever had.”
“Having you on board with us has made me very confident in our decision.”
“You bring such great information, and I am always learning something.”
AutoTrader.ca Provides Canadian Dealerships the Largest Exclusive Audience of In-Market Car Shoppers
Of car shoppers in Canada exclusively use AutoTrader.ca
Get Your Inventory in Front of the Most Serious Car Buyers, Ready to Take Action
Request a Demo Today
Source: (1) Angus Reid Brand Awareness Tracking, April 2024. (2) Comscore Media Metrix® Multi-Platform, Automotive Resources, Market Share, December 2024, Canada. (3) Comscore My Metrix® | Key Measures, Multi-Platform, Total Minutes, April 2023 – August 2024, Canada. (4) Comscore My Metrix® | Key Measures, Multi-Platform, Total Minutes, April 2023 – August 2024, Canada. (5) Canadian Vehicle Sales Attribution Study, Clarivoy, 2023. (6) Consumer Survey, Angus Reid, July 2021. (7) Comscore Media Metrix® Multi-Platform, Automotive Resources, Total Audience. Average of January 2024- December 2024, Canada.
