Press Release

Big Data

TRADER Corporation to Bring “Big Data” to the Canadian Automotive Industry

Exclusive partnership with data-science pioneer, Coherent Path, applies predictive analytics and customer journey insights to drive value for TRADER consumers, dealers and advertisers TORONTO, ON - August 10, 2016 - TRADER Corporation is pleased to announce an exclusive partnership with Toronto based Coherent Path to apply their patented data mining and predictive analytics platform to

Thoma Bravo to Acquire TRADER Corporation

San Francisco, CA – July 1, 2016 – Thoma Bravo, LLC, a leading private equity investment firm, announced the acquisition of TRADER Corporation (TRADER), Canada’s leading digital automotive marketplace and software solutions provider, from funds advised by Apax Partners for approximately C$1.575 billion.  The transaction, which is subject to customary closing conditions, is expected to

TRADER and vAuto Make Waves in the Canadian Market

Dealer Solution Partners Extend their 5-year Partnership Agreement and Expand Nation-wide Product Offering Toronto, ON – June 12, 2015 – Today, TRADER Corporation announced it has renewed its partnership with US based solutions company, vAuto. The two companies, which have been in partnership since 2011, have extended their relationship for five years to help dealers

TRADER Corporation Announces Strategic Integration with CarProof

Leading Canadian Automotive Companies Partner to Launch TRADER Exchange and CarProof RECON Toronto, ON – September 17, 2014 – Today, TRADER Corporation, the leader in automotive digital media and marketing solutions, announced it has enhanced its integration with CarProof, Canada’s leading vehicle history report provider. The partnership will now allow technical integration between CarProof solutions

Buying or Selling a Car? There’s a Better Way

Toronto, ON - March 4, 2013 - Car buyers and sellers can avoid going to extreme lengths to get deals done with a simple visit to AutoTrader.ca, according to a new national marketing campaign that launches today. Continuing the pace it set with its 2012 CASSIES Grand Prix winning “The Most Cars in One Place”