Matt Lawson Vice President Dealer Software & OEM Matt Lawson began his career at TRADER in 2005, fresh out of post-secondary school. He has seen the company grow from the transition from print to digital while advancing his career through new leadership roles. In his current role as Vice President Dealer Software & OEM, Matt …
Article Tags: Automotive, Dealers, Digital Marketing, leadership, TAdvantage, TRADER, vAuto, websites
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All-new and improved website solution, TAdvantage, now available to automotive retailers across Canada following major upgrades to TRADER’s technology stack Toronto, ON (February 7, 2019) – TRADER Corporation announced today the release of the all-new and improved TAdvantage, the company’s flexible and intuitive dealership website solution designed to drive optimal consumer engagement and create website …
Article Tags: Automotive, TAdvantage, TRADER, websites
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Next generation website technology is coming, thanks to TRADER’s recent acquisition of Vancouver-based digital marketing company, Convertus. The new website solutions offering – part of TRADER’s larger vision of bringing Canadian-centric digital solutions to automotive dealers nationwide – will launch across Canada in February 2019. TORONTO, ON - August 8, 2018 - A simple, cohesive, and …
Article Tags: TAdvantage, websites
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