Kia of Canada Preferred Website & Digital Advertising Vendor
As a preferred dealership website and digital advertising vendor for Kia Canada Dealers, TRADER is committed to helping our Kia dealer partners drive online reach and exposure via class-leading solutions. We are committed to collaborating with your team to streamline your dealership website and digital marketing efforts, so that you can gain maximal value and return on your investment.
What’s Eligible
Our TAdvantage Dealership Website platform, Search Engine Optimization (SEO), Local Search Optimization (LSO) and TRFFK All-In-One Digital Advertising solutions are certified as part of the Kia Canada Dealer Digital Sophistication Program. Our team of automotive professionals are ready to help you establish a unique strategy and design with the latest in tech for your Kia dealership!
TAdvantage Dealership Websites
Revolutionize Your Online Presence with a Website Solution Tailored to Canadian Automotive Dealerships
TAdvantage is a premium automotive website that utilizes an effective digital strategy to drive optimal consumer engagement with your inventory. The solution is responsive across all platforms, including desktop, mobile and tablets, to enable a seamless shopping experience for all consumers. Your site will be backed by the support of over 400 seasoned digital automotive experts with local service in both English and French.
Search Engine Optimization (SEO)
Advance Your Presence in Search to Reach Consumers When They’re Ready to Buy
With the TAdvantage SEO solution, you can benefit from a strong SEO strategy to drive traffic to your dealership’s online presence. You’ll elevate your presence over the long term with the support of our team of automotive SEO experts. Your dealership website will be optimized through every piece of contributed content, while establishing keywords to boost your organic ranking in search engines.
Local Search Optimization (LSO)
Dominate Your Local Search Results to Attract Shoppers to Your Dealership
With TAdvantage LSO, you can build prominent exposure in your local market to appear in search results conducted by car buyers near you! We’ll help you claim your Google My Business listing to boost your visibility, engagement, and to attract new customers in your immediate area.
TRFFK All-In-One Digital Advertising
Convert In-Market Shoppers into Real-Time Buyers
TRFFK is an all-in-one digital advertising solution designed exclusively for the automotive sector in Canada. Your marketing campaigns are powered by exclusive shopping data and unmatched behaviour insights from Canada’s #1 automotive marketplace, AutoTrader.ca. Our team of Canadian automotive and digital marketing experts will work with you to execute customized campaigns across search, display, social, video and audience remarketing.
Social Advertising
Connect with Buyers Where They Are Online
Leverage social channels to target in-market audiences and extend your reach using look-a-like audience segments to reach new shoppers that have a higher likelihood of converting. Social tactics include look-a-like audiences, customer lists, retargeting, leads, video, static and dynamic ads.
Paid Search Advertising
Target Car Buyers with Highly Relevant Ads
Our paid search offering is the most trusted solution in automotive. Fully integrated with your inventory and bolstered by vehicle-specific content for every ad, it’s proven to differentiate your dealership and capture existing demand within your market. We leverage our data to optimize dealer strategies against key conversion metrics, looking at short and long-tail keyword strategies to maximize your advertising dollars.
Display Retargeting
Target Shoppers That Have Interacted with Your Inventory
TRFFK taps into Google’s Marketing Platform of tools for campaigns, ensuring we are not subjected to the limitations of the Google Display Network. With access to over 100 advertising exchanges, our targeting extends to a large universe of apps. We’ll ensure that we get your ads in front of the right shoppers at the right time, on the right publisher, while outperforming the competition.
