{"id":9210,"date":"2020-04-08T15:29:18","date_gmt":"2020-04-08T19:29:18","guid":{"rendered":"https:\/\/go.trader.ca\/?p=7264"},"modified":"2022-06-22T05:02:52","modified_gmt":"2022-06-22T09:02:52","slug":"autotrader-ca-traffic-engagement-week-of-march-30-2020","status":"publish","type":"post","link":"https:\/\/go.trader.ca\/fr\/autotrader-ca-traffic-engagement-week-of-march-30-2020\/","title":{"rendered":"autoTRADER.ca Traffic &#038; Engagement (week of March 30 2020)"},"content":{"rendered":"<p><span id=\"ember247\" class=\"ember-view\">Week by week we continue to analyze the trends on the <\/span><a id=\"ember251\" class=\"feed-shared-text-view__hyperlink ember-view\" href=\"http:\/\/autotrader.ca\/\" target=\"_blank\" rel=\"noopener noreferrer\">autoTRADER.ca<\/a><span id=\"ember255\" class=\"ember-view\"> marketplace with our Director of Marketing Intelligence, <\/span><span data-entity-hovercard-id=\"urn:li:fs_miniProfile:ACoAAAHtxl4BqdsuSC4Qe2KbzElCXBJyoQT98Zg\" data-entity-type=\"MINI_PROFILE\">B<\/span><span data-entity-hovercard-id=\"urn:li:fs_miniProfile:ACoAAAHtxl4BqdsuSC4Qe2KbzElCXBJyoQT98Zg\" data-entity-type=\"MINI_PROFILE\">aris Akyurek<\/span><span id=\"ember263\" class=\"ember-view\">. <\/span><br \/>\n<span id=\"ember263\" class=\"ember-view\">\u201cIn the past week, interestingly, we saw about a 6% increase in visits while unique visitors maintained consistent with the previous week. VDP\u2019s increased by approximately 12%. A very slight decrease in leads indicate that some shoppers are spending longer doing their research and browsing through their options before inquiring about a specific vehicle. Since the start of the pandemic, inventory volume on the marketplace has not changed meaningfully. Overall the marketplace audience has stabilized at around 12% lower than the same period last year.\u201d <\/span><br \/>\n<span id=\"ember263\" class=\"ember-view\">Our advice to dealers, maintain your exposure online in order to capture the attention of researchers, and engage them effectively using the <a href=\"\/dealer-products\/remote-selling-suite\/\">Remote Selling Suite.<\/a> Staying connected with consumers will be incredibly beneficial for when the time comes for them to finalize their purchase.\u00a0<\/span><br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-7265\" src=\"https:\/\/traderstg.wpengine.com\/wp-content\/uploads\/2020\/04\/marketplace-health-March-30-1.png\" alt=\"\" width=\"1200\" height=\"629\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Week by week we continue to analyze the trends on the autoTRADER.ca marketplace with our Director of Marketing Intelligence, Baris Akyurek. \u201cIn the past week, interestingly, we saw about a 6% increase in visits while unique visitors maintained consistent with the previous week. VDP\u2019s increased by approximately 12%. A very slight decrease in leads indicate<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[749],"tags":[39,41],"class_list":["post-9210","post","type-post","status-publish","format-standard","hentry","category-articles","tag-autohebdo-net","tag-place-daffaires"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>autoTRADER.ca Traffic &#038; Engagement (week of March 30 2020) | Soci\u00e9t\u00e9 TRADER<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/go.trader.ca\/fr\/autotrader-ca-traffic-engagement-week-of-march-30-2020\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"autoTRADER.ca Traffic &#038; Engagement (week of March 30 2020) | Soci\u00e9t\u00e9 TRADER\" \/>\n<meta property=\"og:description\" content=\"Week by week we continue to analyze the trends on the autoTRADER.ca marketplace with our Director of Marketing Intelligence, Baris Akyurek. \u201cIn the past week, interestingly, we saw about a 6% increase in visits while unique visitors maintained consistent with the previous week. 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