{"id":5303,"date":"2018-06-21T11:43:08","date_gmt":"2018-06-21T15:43:08","guid":{"rendered":"http:\/\/go.trader.ca\/?p=5303"},"modified":"2022-06-22T04:43:52","modified_gmt":"2022-06-22T08:43:52","slug":"temoignage-de-commercant-lexperience-du-murray-auto-group-avec-vauto","status":"publish","type":"post","link":"https:\/\/go.trader.ca\/fr\/temoignage-de-commercant-lexperience-du-murray-auto-group-avec-vauto\/","title":{"rendered":"T\u00e9moignage de commer\u00e7ant: l\u2019exp\u00e9rience du Murray Auto Group avec vAuto"},"content":{"rendered":"

[vc_row][vc_column][vc_column_text]Nous sommes all\u00e9s rencontrer Chris Murray<\/strong>, propri\u00e9taire de troisi\u00e8me g\u00e9n\u00e9ration du Murray Auto Group et son directeur g\u00e9n\u00e9ral, Chris Emery,<\/strong> pour discuter de leur utilisation de la Suite Provision de vAuto. Ils ont bien voulu partager avec nous leur exp\u00e9rience en tant qu\u2019utilisateurs et les effets positifs sur leurs affaires.<\/p>\n

Le Murray Auto Group s\u2019est joint \u00e0 l\u2019industrie automobile en 1926. Le groupe a depuis connu une int\u00e9ressante croissance, ouvrant au fil des ann\u00e9es plusieurs nouvelles concessions partout au Canada.[\/vc_column_text][vc_empty_space height=\u00a0\u00bb40px\u00a0\u00bb][vc_separator][vc_empty_space height=\u00a0\u00bb40px\u00a0\u00bb][vc_column_text]Comment avez-vous d\u00e9couvert vAuto?<\/em><\/strong><\/span><\/p>\n

Chris Murray:<\/strong> Nous avons utilis\u00e9 un produit concurrent de vAuto pendant environ un an et demi. Nous n\u2019\u00e9tions pas satisfaits de l\u2019information que ce syst\u00e8me g\u00e9n\u00e9rait, alors nous avons pris la d\u00e9cision de passer \u00e0 vAuto. Nous utilisons leur syst\u00e8me depuis novembre 2013. Nous ne for\u00e7ons pas nos gestionnaires de concessions \u00e0 utiliser un syst\u00e8me en particulier, mais nous recommandons vAuto chaleureusement et je pense qu\u2019ils l\u2019utilisent tous.<\/p>\n


\nQui est typiquement le principal utilisateur de vAuto dans vos concessions?<\/em><\/strong><\/span><\/p>\n

Chris Murray:<\/strong> Ce sont nos directeurs des ventes de v\u00e9hicules d\u2019occasion; ils l\u2019utilisent chaque jour et souvent presque chaque heure.<\/p>\n


\nQu\u2019est-ce que vAuto change dans la gestion de vos affaires? <\/em><\/strong><\/span><\/p>\n

Chris Emery:<\/strong> Le principal avantage de vAuto, c\u2019est la vitesse de mise \u00e0 jour de l\u2019information sur l\u2019\u00e9tat r\u00e9el de notre march\u00e9 local.<\/p>\n

C\u2019est aussi un excellent outil de suivi des activit\u00e9s importantes pour notre rentabilit\u00e9, par exemple: quel est notre pourcentage d\u2019achat des v\u00e9hicules que nous avons \u00e9valu\u00e9s? Combien d\u2019\u00e9valuations effectuons-nous au fil du temps? Le syst\u00e8me pr\u00e9sente toutes les donn\u00e9es dont on a besoin et qui sont utiles au jour le jour. \u00c7a nous permet de les suivre et de continuellement les am\u00e9liorer. Plus on am\u00e9liore nos indicateurs, plus on vend, et plus rapidement, tout simplement.<\/p>\n


\nQuel serait d\u2019apr\u00e8s vous le principal changement dans votre gestion depuis que vous utilisez vAuto?<\/em><\/strong><\/span><\/p>\n

Chris Murray: <\/strong>vAuto procure \u00e0 Chris [Emery] et \u00e0 nos directeurs des ventes toutes les informations requises pour prendre les meilleures d\u00e9cisions. On l\u2019utilise aussi pour justifier \u00e0 certains clients le prix offert pour leur v\u00e9hicule d\u2019\u00e9change ou m\u00eame le prix demand\u00e9 pour un v\u00e9hicule. Auparavant, on g\u00e9rait plus \u00e0 l\u2019instinct, en se fiant uniquement \u00e0 notre exp\u00e9rience. Mais maintenant, on a instantan\u00e9ment acc\u00e8s aux donn\u00e9es qui nous permettent de prouver au client l\u2019honn\u00eatet\u00e9 et la pr\u00e9cision de nos \u00e9valuations.<\/p>\n


\nEst-ce facile d\u2019utiliser vAuto?<\/em><\/strong><\/span><\/p>\n

Chris Emery:<\/strong> Pour un directeur des ventes, \u00e7a vient presque naturellement, car \u00e7a reproduit la fa\u00e7on de penser d\u2019un bon gestionnaire.<\/p>\n

Chris Murray:<\/strong> Moi je trouve que c\u2019est facile \u00e0 apprendre et \u00e0 utiliser. Par contre, ce n\u2019est pas un outil simpliste, loin de l\u00e0. Si on veut pousser la machine, il contient plusieurs outils avanc\u00e9s pour des cas particuliers. Mais pour une utilisation au jour le jour? Un directeur avec le moindrement d\u2019exp\u00e9rience s\u2019y retrouve tr\u00e8s rapidement.<\/p>\n


\nLaquelle de vos activit\u00e9s est la plus influenc\u00e9e par vAuto?<\/em><\/strong><\/span><\/p>\n

Chris Emery:<\/strong> Le module d\u2019estimation est celui que nous utilisons le plus, suivi du module d\u2019\u00e9tablissement du prix de vente. \u00c7a nous permet d\u2019offrir des prix comp\u00e9titifs dans notre r\u00e9gion. Ensuite, on utilise un peu moins les modules de gestion d\u2019inventaire, de mise en march\u00e9 et d\u2019achat et de vente en gros, dans cet ordre.<\/p>\n


\nRecommanderiez-vous vAuto \u00e0 un concessionnaire?<\/em><\/strong><\/span><\/p>\n

Chris Emery:<\/strong> \u00c0 mon avis, dans cette nouvelle \u00e8re technologique, si un gestionnaire de v\u00e9hicules d\u2019occasion n\u2019utilise pas vAuto pour g\u00e9rer ses affaires, \u00e7a fait pas s\u00e9rieux.<\/p>\n

Par contre, je ne le recommanderais jamais \u00e0 mes concurrents [ha-ha-ha]!<\/p>\n

Chris Murray:<\/strong> vAuto permet de prendre des meilleures d\u00e9cisions, en toute confiance. \u00c0 mon avis, vAuto c\u2019est un outil de base pour une saine gestion d\u2019une cour de v\u00e9hicules d\u2019occasion, et c\u2019est pourquoi je le recommande \u00e0 tous les gestionnaires de notre groupe.<\/p>\n


\nQuels sont les trois principaux avantages de vAuto pour votre concession?<\/em><\/strong><\/span><\/p>\n

Chris Emery:<\/strong> La vitesse de prise de d\u00e9cision, la pr\u00e9cision des d\u00e9cisions et \u00e7a aide grandement \u00e0 rapidement grossir son inventaire de v\u00e9hicules d\u2019occasion.<\/p>\n

Chris Murray:<\/strong> Moi, je commencerais par dire que \u00e7a responsabilise nos directeurs g\u00e9n\u00e9raux, par rapports \u00e0 la gestion de leur inventaire d\u2019occasion. En plus, \u00e7a nous permet d\u2019avoir des discussions intelligentes sur notre strat\u00e9gie d\u2019occasion. Encore une fois, ce qui m\u2019impressionne toujours, c\u2019est la vitesse de mise \u00e0 jour et la pr\u00e9cision des donn\u00e9es sur le march\u00e9 local.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=\u00a0\u00bb40px\u00a0\u00bb][vc_separator][vc_empty_space height=\u00a0\u00bb40px\u00a0\u00bb][vc_column_text]Cliquez ici<\/a> pour plus de d\u00e9tails sur vAuto.[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

[vc_row][vc_column][vc_column_text]Nous sommes all\u00e9s rencontrer Chris Murray, propri\u00e9taire de troisi\u00e8me g\u00e9n\u00e9ration du Murray Auto Group et son directeur g\u00e9n\u00e9ral, Chris Emery, pour discuter de leur utilisation de la Suite Provision de vAuto. Ils ont bien voulu partager avec nous leur exp\u00e9rience en tant qu\u2019utilisateurs et les effets positifs sur leurs affaires. Le Murray Auto Group s\u2019est<\/p>\n","protected":false},"author":4,"featured_media":5304,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[414],"tags":[610,737,576,740],"class_list":["post-5303","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-etudes-de-cas","tag-commercants","tag-produits-et-services","tag-technologie","tag-temoignages"],"acf":[],"yoast_head":"\nT\u00e9moignage de commer\u00e7ant: l\u2019exp\u00e9rience du Murray Auto Group avec vAuto | Soci\u00e9t\u00e9 TRADER<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/go.trader.ca\/fr\/temoignage-de-commercant-lexperience-du-murray-auto-group-avec-vauto\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"T\u00e9moignage de commer\u00e7ant: l\u2019exp\u00e9rience du Murray Auto Group avec vAuto | Soci\u00e9t\u00e9 TRADER\" \/>\n<meta property=\"og:description\" content=\"[vc_row][vc_column][vc_column_text]Nous sommes all\u00e9s rencontrer Chris Murray, propri\u00e9taire de troisi\u00e8me g\u00e9n\u00e9ration du Murray Auto Group et son directeur g\u00e9n\u00e9ral, Chris Emery, pour discuter de leur utilisation de la Suite Provision de vAuto. 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