Increase Your Inventory Exposure
With AutoTrader.ca Used Vehicle Listing – Bronze, you’ll enhance your product mix, drive more reach, engagement and conversion with your listings on the marketplace. You have access to key features packed with value including AutoTrader.ca listings, call tracking numbers, performance reporting and branding opportunities!
Your discounted pricing will be highlighted on your VDP by showing a strikethrough on the previous vehicle price.
A hub containing everything consumers want to know about you. Share unique features about your dealership such as years of operation, special services, great deals, to give consumers a great virtual first impression of your dealership.
Stay on top of your merchandising with this user-friendly reporting tool. This intuitive report features all your dealership inventory and provides simple recommendations to ensure your listings are appealing and informative for consumers.
Simplify the car shopping experience for consumers and help establish your dealership as an authority within their preferred vehicle category. It groups together similar makes and models from your dealership and presents consumers with a link to a dedicated page to view these listings on AutoTrader.ca – delivering results and more VDP views.
Drive highly targeted inbound traffic to your vehicle listings, and incremental sales and growth with a new audience. When a consumer is viewing a private seller ad on the marketplace, contextually relevant dealer alternative listings will be displayed on the VDP.
Highlight Listing with Mobile
With almost half of today’s online traffic coming from mobile, you need to find new ways to stand out! Highlight Listings are a popular and proven listing upgrade product delivering 20% more detail views* on desktop, available on mobile.
Get closer to the sales by giving consumers three new and focused methods of contacting you directly:
- Trade-In Appraisal – Get insight on trade-in opportunities directly from an email lead.
- Test Drive Scheduler – Get test drive request notifications delivered directly to your inbox.
- Make An Offer – Get real-time offers for your inventory directly from the VDP.
Save time by fully automating the process of adding custom branding to all the hero images of both your used inventory.
An easy and immediate method of promoting your on-the-lot limited time offers, gifts with purchase, and unique customer incentives to a captive audience of in-market shoppers.
Message consumers on the go, at the exact moment they want to connect with you – live and in real-time. Whether on mobile or desktop, car shoppers can instantly chat with a member of your team to get the answers they need about your inventory and dealership.
Search by Payment
Your inventory will appear when consumers search by payment to find the used vehicle they want to buy on AutoTrader.ca.
Test Drive Rewards
Bring your online traffic to life with Test Drive Rewards. Test Drive Rewards identifies and targets engaged shoppers with gift cards from premium vendors like Apple or Amazon to incent them to visit your dealership for a test drive. Start turning browsers into buyers today!