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Newsroom Articles

Auto Remarketing Under 40: Brian Long

We are pleased to announce that Brian Long has been chosen as the recipient of a prestigious award presented by Auto Remarketing Canada. The AR Under 40 Award is given to the best and brightest young professionals in the Canadian automotive industry. Brian will be presented with the award and recognized at the AR Canada Conference …

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Highlights from Carology at the Canadian International AutoShow

This year’s Carology event – presented by TRADER– was jam-packed with relevant insights for automotive industry professionals. Hundreds of auto dealers, OEMs and agencies were in attendance to hear firsthand experiences of what it takes to win in an increasingly competitive digital automotive landscape. The event was hosted at the Canadian International AutoShow in Toronto, …

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TRADER Corporation and Dealertrack Canada Introduce Digital Retailing Technologies to Improve the Car Buying Experience

Exclusive partnership and connected car buying platform will transform the consumer experience, while driving efficiency and increasing vehicle sales for automotive retailers across Canada TORONTO, ON – February 21, 2017 – TRADER Corporation and Dealertrack Canada are pleased to announce an exclusive partnership introducing an industry first transaction communication platform to Canadian automotive retailers. Together, both companies …

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Carology Event Aims to Debunk Digital and Broadcast Marketing Myths

The second annual Carology event – presented by TRADER – will be jam-packed with relevant industry insights that aim to reveal marketing mythologies versus realities, the new digital consumer, and why the full potential of digital marketing has not yet been realized in the automotive industry. Carology will take place on February 23, 2017 at …

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5 Ways to Better Merchandise Vehicles on autoTRADER.ca

With over 13.5 million visits a month and more than 3 million mobile app downloads, TRADER Corporation and its online destinations – including autoTRADER.ca – deliver best-in-class digital web and advertising solutions to help accelerate business performance of dealers across Canada. When it comes to merchandising inventory on autoTRADER.ca, we’re focused on giving dealers more …

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