Unified Advertising Exchange (UAX)

Reach the right shopper at all the right moments with the industry’s most effective digital ad solution.

The Unified Advertising Exchange (UAX) powered by Dealer.com leverages groundbreaking data-targeting tools to identify higher potential customers in your market and reach them with optimally timed ads on every relevant digital channel.

Combine expert analysis with leading edge technology!

A dedicated automotive advertising professional will provide ongoing expert insights to help you manage, optimize and analyze your digital campaigns. Track your campaign performance and budget in real-time through the centralized dashboard and leave the details to the experts.

Retargeting

Retargeting

Stay connected, from consideration to close.

Retargeting keeps you connected to your most valuable online audience: shoppers who have already visited your website but haven’t yet converted. Retargeting effectively extends your website experience wherever your shoppers travel online and helps ensure you remain in front of them the moment they’re ready to buy.

Paid Search

Create customers through relevant results.

The most-awarded paid search tool in the industry — and the only one to be recognized by Google for “Best Quality” — keeps your dealership and your vehicles at the top of every search query. Completely automated with your inventory and incentives, Paid Search consists of powerful desktop and mobile search campaigns.

Paid Search
Display Advertising Channels

Display Advertising

Real Time Bidding = Real Time Results

Display Advertising lets you harness unprecedented targeting capability, real-time bidding optimization, and unrivaled display reach to showcase your vehicles to auto shoppers across the web. When combined, these solutions are proven to deliver an average of 8.5X more targeted brand impressions than paid search advertising alone.

Unified Advertising Dashboard

Manage, measure, and maximize your effectiveness.

Manage your complete advertising program – from search to social – all in one place. Integrated analytics identify everywhere customers are, and reveal where and how to reach them to help you maximize the effect of every dollar you spend.

Advertising Dashboard
Dynamic Display Ads

Dynamic Vehicle Ads

Put a gallery of your vehicles in front of local in market shoppers.

Dynamic Vehicle Ads match your specific inventory with extensive shopper data to intelligently – and automatically – place a gallery of your specific vehicles in front of your local market shoppers. Fully automated with your inventory.

Find out how UAX can take your dealership to the next level!