A Canadian Success Story Since 1975

TRADER Corporation is the leading digital player in Canadian automotive, boasting the top marketplaces and, which cumulatively generate 16.1 million visits each month.

TRADER helps consumers find the cars they want – with the largest inventory of used and new cars available in Canada, and encourages better vehicle buying decisions through helpful reviews, buyers guides, pricing tools, and more.

TRADER accelerates dealers’ ability to market and manage their inventory through a powerful suite of solutions that we call the TRADER ADVANTAGE – with leading Marketplaces, Web Solutions, Web Traffic, Inventory Management, Conversion Tools, and industry-leading customer service.

We’ve partnered with the best in the industry – vAuto,, and others – to ensure that every solution we offer helps consumers make better choices, and dealers outpace the competition.